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EQS-News News vom 03.07.2015

Agritrade Resources Enters into an MOU to Exploit the Advertising Agency Business


(EQS-News / 03/07/2015 / 10:46 UTC+8)

/

To: Business Editor [For Immediate Release]

Agritrade Resources Enters into an MOU
to Exploit the Advertising Agency Business

(3 July 2015) Agritrade Resources Limited ("Agritrade Resources" or the "Company", and its subsidiaries, the "Group", HKSE Stock Code: 1131) is pleased to announce that Xinlian, a wholly-owned subsidiary of the Company, entered into the non-legally binding MOU with Silver Golden and HKM Media in relation to a possible investment in HKM media. The consideration of the MOU is expected to be not less than HK$100 million and not more than HK$ 120 million.

HKM Media is principally engaged in the one-stop advertising agency business in Hong Kong and the PRC involving advertisement production, management and marketing services to a number of household names in Hong Kong. HKM Media has become the exclusive advertising agency for 20 Guangzhou-Shenzhen Hexiehao (和諧號) high speed bullet trains for the period from 1 July 2014 up to 30 June 2017 and has a priority right to extend for another 3 years.

Mr. Ng Xinwei, the Executive Director and CEO of Agritrade Resources, said, "Our China Division was set up in April 2015 with the objective to explore China projects with promising prospects which can bring immediate contribution to the Group. Considering the exclusive advertising agency status of HKM Media for 20 Guangzhou-Shenzhen Hexiehao high speed bullet trains, the targeted audience to the on-train advertisements will be over 40 million annually. We are optimistic about the prospect of HKM Media. We believe that the transaction will be able to provide immediate and promising financial contribution to the Group as well as further diversify the business of the Group in terms of location and business nature to mitigate the operation risks caused by pure-play business model."

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About Agritrade Resources Limited (HKSE Stock Code: 1131)
Agritrade Resources is the 1st producing Indonesian coal mine listed in HKSE and the owner and operator of PT Senamas Energindo Mineral ("SEM"), a 2,000-hectare coal mine in Central Kalimantan, Indonesia. Together with our subsidiaries, Agritrade provides integrated supply chain solutions from pit to port, including coal origination, processing and logistics services. The Company currently applies the use of coal upgrading technology, GEO-COAL(TM), to process and produce higher quality, more efficient and cleaner burning coal with a view to being a top-tier international quality coal producer.

Company website: www.agritraderesources.com

Issued by Financial PR (HK) Limited
For and on behalf of Agritrade Resources Limited.

For further information, please contact:
Financial PR (HK) Limited

Ms. Dawn Lee dawnlee@financialpr.hk
Ms. Canace Xie canacexie@financialpr.hk
Tel: (852) 2610 0846
Fax: (852) 2610 0842



End of Press Release

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Document: http://n.equitystory.com/c/fncls.ssp?u=FMKDTBJWXF
Document title: Agritrade Resources Enters into an MOU to Exploit the Advertising Agency Business


Key word(s): Miscellaneous

03/07/2015 UTC+8 Dissemination of a Press Release, transmitted by EQS TodayIR - a company of EQS Group AG.
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374905  03/07/2015 UTC+8